On l’a rêvé, on nous l’a produit ! « Chill Pomme » , la nouvelle boisson aromatisée de BB Lomé est sur le marché
Après le succès franc de Chill Citron lancée en 2019, BB Lomé agrandit la gamme de ses produits avec »Chill Pomme ». Lancée officiellement mercredi 16 août 2023 à Lomé, « Chill Pomme » selon AYANDEDJI AHMED AYANWALÉ, responsable marketing de BB Lomé, est une marque de bière innovante, proposant à ses consommateurs une variété de produits agréables à boire.
Chill Pomme qui vient ainsi d’agrandir la famille Chill de BB Lomé. Fini les mélanges bière caractérielle avec de la limonade.
La BB Lomé, continue d’élargir sa gamme de bières aromatisées et toujours avec des saveurs uniques et assez diversifiées .Dans sa dynamique d’innovation et dans l’écoute perpétuelle et constante de ses consommateurs, BB Lomé vient de mettre sur le marché « Chill Pomme », un mélange subtil de bière, de limonade et d’extrait de pomme.
« La Chill Pomme est une bière aromatisée avec un taux d’alcool de 2%. C’est pour les consommateurs qui sont à la recherche de bière très désaltérante et très légère. C’est également pour ceux qui ne sont pas très fans des bières caractérielles ou des bières aux sensations fortes et amères.
Chill Pomme, est une bière à la base, mais nous l’avons aromatisée avec de l’extrait de pomme pour nos consommateurs afin de leur réduire le coût élevé du mélange de la bière et la limonade », a expliqué AYANDEDJI AHMED AYANWALÉ, responsable marketing de BB Lomé
Chill Pomme est disponible en bouteille élégante et moderne de 33 cl au prix de 500 FCFA. Bientôt BB Lomé mettra à disposition des consommateurs les autres formats selon Mme Minekpor Wilson Bahun Mireille, Responsable distribution commerciale.
Notons que la Chill Pomme offre une expérience Rafraîchissante et légère pour des rencontres entre amis, pour les journées chaudes et ensoleillées, aussi dans les soirées festives, en excursion dans la campagne avec un barbecue ou en mode détente chez soi.
Par ailleurs, BB Lomé SA devient Boissons Rafraîchissantes BB Lomé mais l’abréviation demeure BB Lomé ainsi que les coordonnées (adresse postale, adresse électronique, téléphone) restent inchangées.
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